MOTEL 9 // STAY ON THE STRANGER SIDE
We guarantee Stranger Things have happened at a Motel 6.
That's why Motel 6 is partnering with Netflix to promote Stranger Things Season 4 by going upside down themselves.
That's why Motel 6 is partnering with Netflix to promote Stranger Things Season 4 by going upside down themselves.
STEP ONE: THE BUZZ
First, we'll spread the word.
First, we'll spread the word.
youtube bumpers !
instagram posts !
STEP TWO: THE INVITE
Next, we'll send exclusive invitations to popular influencers known for posting about all things Stranger Things (😉) on TikTok & other social platforms.
Next, we'll send exclusive invitations to popular influencers known for posting about all things Stranger Things (😉) on TikTok & other social platforms.
STEP THREE: THE UPSIDE DOWN
Finally, we'll welcome Motel 9 guests as they check in to the Upside Down.
Finally, we'll welcome Motel 9 guests as they check in to the Upside Down.
lobby signage !
door hangers !
motel room !
parking lot drive-in premiere for season 4 !
Art Director: Virginia Mathews 🧙🏻♂️